Enhance Your Client Communications Through Phone Systems ...

A typical small business can sometimes get away with a simple one or two line business phone line from their local provider. Pair that with a capable answering machine and a couple additional phone sets and they?re good to go. However, as the business grows they will quickly find that having the ability to utilize multiple lines at the same time, being able to quickly transfer calls within the office among other benefits will significantly increase communication effectiveness and efficiency.

Once we move from a simple single or dual line phone service we start to explore the world of PBX phone systems. These systems allow for the advanced features of call forwarding to cell phones, the ability to better manage voice mailboxes, the ability to conference in loads of lines. An additional key ability of these systems is to maintain one primary phone number for marketing and utilize extensions for your employees. PBX systems range in price and functionality so we encourage you to seek those out as they meet your individual business needs.

If your organization does a large volume of phone based sales and marketing another type of system to explore would be what is referred to as a Predictive Dialer. This is a computer based system that directly interacts with your phone system. What happens with these systems is that they have the ability to automate certain steps in the telemarketing process bringing greater efficiency to business development. It basically can learn from the actions of the sales person to assist them in dialing calls, remembering ideal times for call placement and monitoring the outcome of a call to better engage the sales person with valuable data.

A predictive dialer can often tie in with other client management systems (CMS) and monitor do-no-call lists to ensure that your organization is not flagged as spam. To be clear a predictive dialer does not run through a series of numbers with pre-recorded voice ?pitches? or offers. It removes the manual processes involved with telemarketing and pairs that with the data that the salesperson feeds it. From this the system is able to predict the call patterns of both the salesperson and the people that they are calling for maximum efficiency and effectiveness.

The end result of utilizing these more advanced phone systems is simply client happiness through communication and increased efficiency in business development. Email and other forms of digital communication are so incredibly prevalent in today?s world that a simple phone call can make all the difference. When using a PBX or a predictive dialer or even both you are enhancing the image of your company, bringing greater success for business development all paired with the efficiency of a machine but the quality of a human.

Mike is the owner of Spitfire, producer of predictive dialer software that greatly increases the effectiveness of calling agents.

Source: http://dialer.leadingtop.com/741/enhance-your-client-communications-through-phone-systems-2

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